Principles of Professional Selling

Topics Covered in This Course:

In Section 1 of this course you will cover these topics: Personal selling and the marketing concepts Personal selling opportunities in the age of information Creating value with a relationship strategy In Section 2 of this course you will cover these topics: Communication styles:managing selling relationships Ethics: the foundation for relationships in selling Creating product solutions In Section 3 of this exam you will be evaluated on below listed topics: Product-selling strategies that add value The buying proecess and buying behavior Developing and qualifying a prospect base In Section 4 of this course you will cover these topics: Approaching the customer Creating the consultative sales presentation Creating value with the sales demonstration In Section 5 of this course you will cover these topics: Negotiating buyer concerns Closing the sale and confirming the partnership Servicing the sale and building the partnership Opportunity management:the key to greater sales productivity Management of the sales force