Public Relations
Topics Covered in This Course:
In Section 1 of this course you will cover these topics:
School public relations: a new agenda
Changes in society and schools
In Section 2 of this course you will cover these topics:
Public opinions and political contexts
Legal and ethical aspects of public relations
In Section 3 of this exam you will be evaluated on below listed topics:
Social dimensions of public relations
Public relations in a communication context
Programming in public schools
In Section 4 of this course you will cover these topics:
Programming in private and nontraditional public schools
Building effective public relations plans
In Section 5 of this course you will cover these topics:
Community relations
Media relationships
Collecting and analyzing decision-oriented data
Developing and executing a successful funding campaign
Responding to crisis
Evaluating public relations programs